Captain Rich Loudon began his 34-year aviation career as a United States Naval Aviator flying the T-34C, T-2, TA-4, FA- 18, F-14, T-45 and C-9B aircraft. Serving during Operation Desert Shield and Desert Storm, Lieutenant Commander Loudon retired after 20 years of service, three Western Pacific deployments aboard the USS Constellation (CV-64), 250 carrier landings and tours of duty as an operational test pilot and fleet logistics support pilot. Captain Loudon transitioned to commercial aviation in 1992 flying for Alaska Airlines based in Seattle, Washington flying the Boeing 727, MD-80 and 737 aircraft. He has been a Flight Instructor and Check Airman for 18 years and is currently an Instructor Evaluator. Captain Loudon has been leading CRM-TEM training development for 12 years and currently heads up the Human Factors Working Group. Rich is originally from the Seattle area and graduated with a Bachelor of Science in Atmospheric Science from the University of Washington. He enjoys fishing and travelling with his wife Sara to see his four children as often as possible. Captain Loudon’s full proposal for rethinking the briefing can be found in the Royal Aeronautical Society’s magazine Aerospace and in the Flight Safety Foundation’s magazine, AeroSafety World.